All news

From current events to travel products, here’s what’s happening in the travel trade in Finland.

  • Travel trade news
Visit Finland launches Have some Finnish food campaign

Visit Finland's Have some Finnish campaign invites international travellers to apply for Finland's Official Tastings in Finland's Archipelago and Lapland regions.

Finland holds top position in Nordic winter travel

Finland remains the Nordics’ top winter destination, driven by Lapland demand, key European markets and strong growth in Helsinki city travel.

Eastern Finland and food in Visit Finland's spotlight

Visit Finland is boosting Eastern Finland and Finnish food culture through long-term programmes aimed at growing sustainable international tourism.

New Lapland Hotels 2024

Discover the newest accommodation options in Lapland with our Top 10 list.

New Helsinki Hotels 2024

Helsinki welcomes an exciting four of new hotels, each offering a distinct experience for travellers.

New lots in Kilpisjärvi: call for tourism operators

Unique plots of land for tourism business are being developed in Enontekiö's Kilpisjärvi through a joint zoning project by Metsähallitus and the Enontekiö municipality.

3 x sustainable hotels to stay overnight in Finland

Resort that helps the otters, 100-year old boat at the reception and special program for guests with physical disabilities.

Designation of Origin: D.O. Saimaa

What makes D.O. Saimaa truly authentic and trusted label for travellers?

Dutch trainees in Tampere

Read a story of two students who have been doing their tourism internship in Tampere, Finland

Full list of Finnish events for sport enthusiasts

Here's a look at interesting sports events around Finland for true sport enthusiasts.

3 x sustainable places to visit in Finland

Learn how three Finnish destinations have taken sustainability into their everyday actions

New Sustainable Travel Finland destination: Kristinestad

Cozy wooden town located at Finnish West Coast has received Sustainable Travel Finland label for destinations

Milestones of Sustainable Travel Finland -programme

Read more what has been achieved during first half of 2022

Get to know sustainable travel companies in Finland

Meet five interesting sustainable companies with their activities ranging from reindeer herding over arts to food.

Adventure Apes make nature accessible to everyone

Learn how Adventure Apes creates custom adventures for individuals, families, and school classes, as well as for visually impaired and blind people. 

New hotels in Finland – where to lay down your head in Helsinki

Read about new and exciting hotel projects in the Helsinki region of Finland, where tourism continues to recover from the pandemic.

Metsä pavilion enchanting the Japanese consumers

We brought together Food from Finland, Visit Rovaniemi, Santa Claus Village and Finnair in the unique platform of Metsä Pavilion located at the Embassy of Finland in Tokyo.

Hämeenlinna becomes the new foodie hotspot

Two high-quality restaurants were established in Hämeenlinna over the summer, and more are planned.

Visit Finland's new Media Bank launched

Explore the renewed Visit Finland Media Bank: a curated open image collection, streamlined navigation, and expanded photo and video library for registered users.

State of Sustainable Tourism report published

Visit Finland’s State of Sustainable Tourism 2024 report outlines how Finland is proactively managing tourism growth, protecting nature and communities, and building a resilient future for sustainable travel.

Travel market outlook from Spain to Finland in 2025

Explore the latest Spanish travel trends from coolcations to sustainability, and discover why Spanish travellers are heading north in growing numbers.

New Archipelago Hotels 2024

Exclusive island elegance and city sophistication at the newest hideaways in the charming Finnish Archipelago.

State of sustainable tourism in Finland 2023

The 'State of Sustainable Tourism 2023' report by Visit Finland highlights progress in the travel sector's sustainable practices.

Winners of the Hungry for Finland 2023 Competition

Discover the three winners of the Hungry for Finland 2023 Competition selected in December 2023 and delve into their unique stories.

3 x sustainable places to experience in Finland

Learn how three Finnish accommodation & activity providers have taken sustainability into their everyday actions

Michelin Stars illuminate Finland's culinary scene

Click here to discover Finnish Michelin restaurants of 2023

New sustainable destinations: Puumala and Tahko

Puumala and Tahko resorts have been awarded the Sustainable Travel Finland (STF) label for destinations

"Sustainable Travel Finland" webinar recording now available

Check out the Sustainable Travel Finland webinar recording from 16.2.2023 here

"Finland, Winter Wonderland" webinar recording now available

See more information about Finland, Winter Wonderland webinar recording on this page.

Airlines introduce new flights to Rovaniemi

Rovaniemi will receive a record number of regular flights for winter season 2022-2023. Check all the destinations from this article!

The Finnish tourism industry commits for a carbon-neutral future

Visit Finland and 60 other Finnish tourism companies and regions, have signed the Glasgow Declaration for Climate Action in Tourism in June 2022.

Visit Finland and partners visit nine cities in four countries

35 Finnish travel companies participated in recent the Sales Run events in Central Europe - to be continued in the autumn.

New hotels in Finland – maritime flair along the Coast & Archipelago

Read about new and exciting hotel projects in the Coast & Archipelago region of Finland, where tourism continues to recover from the pandemic.

Visit Finland’s live and virtual events in 2022

Visit Finland's upcoming live and virtual events for those in the travel and tourism industry.

A classical piano concert under the Northern Lights for a global audience

French pianist Sofiane Pamart played classical music live online under the northern lights showing the scenery of Ylläs, Finland.

Green capital Lahti takes remote work to the woods

Lahti, the European Green Capital 2021, offers remote workplaces in nature.

Visit Finland's DataHub recognised in Europe

Visit Finland's DataHub has received Good Practice status from the Interreg Europe programme, highlighting Finland's scalable approach to tourism data sharing.

Finnish travel sector embraces regenerative travel

Explore how Finnish travel companies and destinations are actively supporting regenerative travel through conservation, restoration and low-impact practices.

Meet 4 x new Sustainable Travel Finland destinations

Vaasa, Salla, Oulu and Turku have been awarded with Sustainable Travel Finland (STF) label for destinations.

New Lakeland Hotels 2024

Explore the latest Lakeland Luxury: From Airplane Lodge to Lakeside Retreats.

3 x sustainable activity providers in Southern Finland

Learn how an incoming company, an architectural site, and an activity provider have turned their sustainability dreams into reality.

Vesku, the world's first reindeer influencer

Antlers up, Visit Finland has partnered up with Vesku the reindeer, to showcase the wilderness and unique phenomena of Lapland summer. Follow Vesku on Instagram.

New sustainable destination: Savonlinna region

Destination of Savonlinna has been awarded with Sustainable Travel Finland (STF) label.

Helsinki Airport receives top European Airport Award

Helsinki Airport, managed and developed by Finavia, has been honoured with the prestigious title of Best European Airport of 2023 in its size category by the Airports Council International (ACI).

Finnish winners at Scandinavian Outdoor Award TRAVEL

3 out of 4 different category winners are offering their services in Finland. Read from this article more about these companies.

Finland to host Michelin Star Revelation Event – top Nordic cuisine professionals gather in Turku

Michelin Guide has given Turku the opportunity to host the world’s most famous culinary event in the summer of 2023: the annual Michelin Star Revelation for the Nordic Countries. The organizers of the event will present their plans to Turku City Council on 16 January 2023.

Welcome, national carbon footprint calculator!

New tool developed by Visit Finland helps companies to understand their own current location on their sustainability path and figure out next steps where to move forward.

Sustainable Travel Finland customer case: Viking Line

Emissions from Viking Line’s vessels have decreased by a third in 15 years. Read from this article how this turned out on practice.

Greetings from Midnight Sun Workshop in Turku

Almost 100 Finnish suppliers were offering their products from all around the country

Subscribe to Visit Finland trade newsletter

On bi-monthly basis, we share interesting information that will give you talking points when speaking with your customers about this Nordic destination – news, facts and some curiosities us Finns are famous for.

New hotels in Finland – 11 new reasons to travel to Lakeland

Read about new and exciting hotel projects in the Lakeland region of Finland, where tourism continues to recover from the pandemic.

New hotels in Finland – the hottest projects in Lapland

Read about new and exciting hotel projects in the Lapland region of Finland, where tourism continues to recover from the pandemic.

Cross-industry celebration for the creator of Moomins

Japan's cross-industry media event celebrating the creator of the Moomins organized by Visit Finland

New Pohjola route guides your way around Oulu

The route offers experiences and adventures to families and nature enthusiasts, both to those driving themselves as well as those using public transportation.